Who are we?
That’s an awfully good question!
We have been called many things by our customers and local publications: “The Crystal Shop”, “Zen Oasis” (Thanks, Detroit Free Press!), “The Incense Place”, and “The Hippie Store”, to name a few. The Yellow Pages lists us under “Metaphysical Products”, and the Metro Times called us as a “New Age Emporium”. Though any of those things might be true of Earth lore, none reveal the whole truth behind the creation of our business, and the mission we strive daily to achieve.
What is “Earth Lore”?
“Earth Lore” was not an arbitrarily chosen name for our store. It is, in fact, the essence of our business mission. Earth: we sell goods from across the globe; literally from the earth as in the case of our vast crystal and mineral selection, and figuratively from the earth as in our eclectic stock of cultural items, religious tools, and replica statuary whose origins span centuries, continents, and empires. Lore: our mission is to provide items with meaning, or “lore”, behind their creation. Lore is an Old English word referring to the meaning passed down on a subject or object via tradition or anecdote. The story behind an item may not always be obvious, as in the case of our selection of body products where one must look to the ingredients to find a vast history of metaphysical and medicinal uses. Conversely, items such as our Greek and archangel statuary have clear histories of belief and reverence. In a sense, our name encompasses our entire business.
Why Shop at Earth Lore?
Our everyday goal is to provide a soothing, positive, and inviting atmosphere for our customers. We are the place people come to take in sights, sounds, and smells that promote positive energy and relaxation. We are a place where people of all faiths, ethnicities, and philosophies are welcome to shop, learn, and be at peace. We are a place where every item is stocked with intention and care, and every gift purchased (for yourself or another) has meaning.
Serving the Metro Detroit community faithfully since May 1997, we have a great deal of experience sharing the essence of our mission with our ever-growing clientele. It is every employee’s duty to provide the best, most knowledgeable service without “pushing” sales, and we treat each customer with equal respect and attention regardless of how much or little they have to spend. We do not work on commission.
We are well-aware that lots of our customers come to Earth Lore seeking tools for healing, spiritual growth, and ritual purposes. We understand the vulnerable, often precarious place one inhabits during times of mourning, physical healing, or personal struggle. At Earth Lore we are always conscious of this and therefore never seek to exploit, take advantage of, or capitalize on the needs of our customers under the guise of service or expertise.
We hope this gives you a little more insight into the ideas and values on which our business is built. Earth Lore is not just a retail store or a new age gift shop – we are an experience. We are people in the business of spreading positive vibes and cultural awareness while selling quality, meaningful merchandise to our patrons.
As always, thank you for your continued support!
The Earth Lore Staff
PS. If you have employment or inventory questions, please call us at (734)354-1877.